Digital Marketing Agency
in New York

A digital marketing agency plans and runs the work that grows a brand online: strategy, paid social and paid search, SEO, social media, content and production, email and CRM, and website or e-commerce work. At Bold x Collective, every engagement starts with strategy and is scoped to what the brand actually needs, so a New York fashion label and a New York wellness brand get very different plans.

Yes. Fashion and beauty are at the center of our work. We handle positioning, launches, creator campaigns, full-funnel performance and the production behind them. Recent work includes a K-beauty brand launch that sold out at Sephora and full-funnel performance for a heritage luxury watchmaker.

Yes. We run SEO and paid search as one connected strategy rather than two separate services. Paid search shows which New York search terms convert, and SEO builds lasting visibility for those same terms, so budget moves to what works and organic growth compounds over time.

Paid social, paid search and full-funnel campaigns built around a defined outcome, not ad spend. We set up tracking and attribution first, make performance creative with our own team, test continuously and report against revenue and cost per acquisition. When something is not working, we say so and change it.

Yes. Direct-to-consumer brands are a core part of our work. We build the full growth system a DTC brand needs: positioning, paid social and search, performance creative, conversion rate optimization on the store, and lifecycle email that turns first orders into repeat customers.

Strategy comes first in every engagement, not as an add-on. It shapes the audience research, positioning and roadmap that performance, content and every other service are built against. That is the difference between a campaign that is guessing and one that is not.

It depends on the brand, its stage and its goals. Strategy, production and website builds are project-based. Ongoing performance, search and social engagements run on a six-month minimum retainer, because growth compounds over time. Ad spend is always separate from the agency fee. We share pricing on a call once we understand what the brand needs.

Most marketing firms in New York will lead with a package. Look for one that starts with strategy instead. Ask how they measure success, whether they report against revenue or platform metrics, and who will actually work on your account. Check case studies in your category and reviews on Google and Clutch. The right agency challenges your brief and tells you what is not working, not just what you want to hear.

Yes. Influencer and creator partnerships are part of our social media service. We match New York brands with creators whose audience actually fits, plan content around a clear objective, and put the best-performing creator content to work in paid social so it earns beyond a single post.

Yes. As a social media marketing agency, we build the strategy, content calendar and editorial behind a brand's channels, then manage them day to day. Content marketing, short-form video and paid social are planned together, so the content that performs gets more reach.