Content MARKETING
Level up your marketing strategy with the type of marketing people love.
Overview
There are two primary forms of marketing, outbound marketing, which is your traditional PPC and search engine marketing, digital display advertising, social media advertising etc.
The other is content (inbound) marketing, strategies such as email marketing, search engine optimization, landing page optimization and creative production and more fit in here. Outbound marketing is your “push” because it’s interruption-based marketing. Content marketing is your “pull” because you’re sending out content in hopes of attracting your target audience by sharing helpful content that is contextually relevant.
A successful marketing campaign contains both outbound and content marketing. Not only are you creating high-quality content, but you’re utilizing paid marketing tactics to ensure your target audience sees the content. This improves the chance they’ll visit your website and convert.
We utilize industry-leading tools such as HubSpot and Salesforce to ensure your content marketing campaign runs as effectively as possible.
How it benefits you
Reduced marketing costs
Lower customer acquisition costs
Build more trust and loyalty
Attract website traffic
Convert visitors into leads
Nurture leads into customers
Increase customer lifetime value
CASE STUDIES
Insights
GET IN TOUCH
Talk digital to us, we’re here to help. Contact us and setup a free consultation.