A record live crowd. All built online.
Two years indoors. The festival came back outside, louder than ever.
Launched in Canada. Sold out at Sephora.
A K-beauty brand entered Canada with nothing built. It left Sephora shelves empty.
Two years indoors. The festival came back outside, louder than ever.
A K-beauty brand entered Canada with nothing built. It left Sephora shelves empty.